Your Partner’s Website is a Powerful Marketing Tool

 

For successful manufacturers driving passion and a strong affinity for their brand is a key marketing strategy. SellPath® Branded Showcase offers you a simple and easy way to distribute and highlight specific products, categories, and technologies at retailer partner sites to increase brand presence throughout the channel online and strengthen your brand’s value.

 

By leveraging a Branded Showcase, you are able to efficiently capitalize on the space already acquired on partner sites for critical marketing efforts such as product launches and promotions, holiday and seasonal promotions, and on key or overstock products. Each Branded Showcase serves as an excellent tool to captivate consumers and measure their actual affinity towards your brand.

 

Emulate Your Site’s Look, Feel and Overall Experience at Each Retailer

 

 

 

 

 

 

 

 

SellPath® Branded Showcase includes key product benefits to help you maintain and grow your brand’s value and affinity with consumers.

 

Brand Interest Value (BIV) Scoring:

The ability to track your content’s performance is critical for not only creating metrics, it is also critical for measuring against those metrics. Each showcase and piece of media is scored with a BIV. 

Titanium Database Infrastructure:

For a SellPath® Branded Showcase to be effective it must have the flexibility to be dynamic. To ensure you have the flexibility needed, CI hosts and serves the content on an extensive Edge server network, assuring high performance 

Account Management and Support:

As with most manufacturers, you likely work with an agency or other third-party to create your content and media assets. CI takes an active role in the implementation process by serving as the liaison and coordinator on your behalf.

Compatible With:

• B2C partner sites (retailers)

• B2C comparison shopping engine sites (CSEs)

• B2B partner sites (DMRs)

• B2B eCommerce sites (marketplaces)

• B2B solution sites (VARs)

SellPath Branded Showcases engage consumers with vibrant product content which can access rich media from SellPath Media Exchange to enhance the consumer experiences.

 

Contact us today for a consultation.